Launching the first online school CHANEL ESSENTIALS

Online school 
E-learning
Social learning 
Mission & Culture
Engagement
Participation

2023

2023

2023

Description

As part of the strategy to launch a global educational platform, an online school was created based on it, uniting all the basic information about the House and the products of the 3 Divisions in one place.

Audience

150 employees HQ

Goals

  • Ensuring the successful launch of the new training platform “BLOOM”

  • Engaging users in the self-learning process on the platform by launching an online school with inspiring content

  • Attracting top managers as project ambassadors and speakers for the online school

  • Consolidating information about the culture, history of the House, and products of the 3 Divisions

Result

A new format of the online school has been implemented for the company, including interviews with top managers and elements of interactive learning on the platform. 90% of the target audience completed the online school, and later the course was implemented as part of the onboarding program for new employees.

10 out of 10

10 out of 10

10 out of 10

average score of participants

average score of participants